Privacy Policy

Effective Date: December 15, 2025

1. Introduction

Westend Laser Clinic & Medical Aesthetics Inc. (“we,” “us,” or “our”) is dedicated to providing exceptional patient care with a commitment to safety, effectiveness, and privacy. Located in Ottawa, Ontario, we recognize the importance of protecting the personal and health information of our clients.

This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website or receive treatments at our clinic. This policy is drafted to comply with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA), Ontario’s privacy regulations, and the advertising standards of platforms such as Google and Meta.

2. Information We Collect

We collect information to provide custom aesthetic treatments and to manage our business operations.

A. Personal Information
When you book an appointment, fill out a form, or subscribe to our newsletter, we may collect:

• Name

• Phone Number

• Email Address

• Mailing Address

• Date of Birth

B. Health & Medical Information (Collected Offline/Securely)
To ensure safe laser and aesthetic treatments, we collect medical history, skin types, medication lists, and treatment notes.

• Note: Sensitive health information is collected via secure intake forms or in-person consultations. We do not use sensitive health conditions for the purpose of online advertising targeting.

C. Payment Information
Credit card details and billing information are processed securely through compliant third-party payment processors. We do not store full credit card numbers on our website servers.

D. Technical Usage Data
When you visit our website, we automatically collect non-identifiable information, including your IP address, browser type, device type, and pages visited.

3. How We Use Your Information

We use your data for the following purposes:

• Patient Care: To assess your suitability for treatments (e.g., Laser Hair Removal, Skin Rejuvenation) and to customize your care plan.

• Communication: To send appointment reminders, post-care instructions, and clinic updates.

• Customer Service: To respond to your inquiries.

• Marketing & Advertising: To provide you with information about special offers, new services, or promotions (only if you have opted in).

4. Cookies, Tracking, and Online Advertising

To effectively run advertisements and reach potential clients in Ottawa, our website uses “cookies,” pixels, and similar technologies provided by third parties like Google and Meta (Facebook/Instagram).

• How it works: These technologies allow us to show you relevant ads on social media or search engines based on your past visits to our website.

• Analytics: We use tools like Google Analytics to understand how visitors interact with our site to improve our user experience.

Opting Out of Targeted Advertising:
You have the right to opt out of automated data collection for advertising purposes:

• Google Ads: Visit Google Ad Settings.

• Facebook/Meta: Adjust your Ad Preferences.

• General Canada Opt-Out: Visit the Digital Advertising Alliance of Canada.

5. Disclosure of Information

We do not sell, trade, or rent your personal identification information to others. We may share limited data with trusted third-party service providers who assist us in operating our clinic, such as:

• Booking Systems: To manage appointments and schedules.

• Email Marketing Platforms: To send newsletters (only to those who have subscribed).

• Legal Compliance: We may disclose information if required by law or to protect the safety of our staff and clients.

6. Data Security and Retention

We utilize state-of-the-art security measures to protect your personal and health information. Your records are stored in secure, password-protected systems accessible only by authorized staff with a duty of confidentiality. We retain patient records for the duration required by Ontario medical record retention regulations and tax laws.

7. Third-Party Links

Our website may contain links to other websites. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to read the privacy policies of every website you visit.

8. Your Rights

Under Canadian privacy laws, you have the right to:

• Request access to the personal information we hold about you.

• Request corrections to any inaccurate data.

• Withdraw your consent for marketing communications at any time by clicking the “unsubscribe” link in our emails.

9. Contact Us

If you have questions regarding this Privacy Policy or how Westend Laser Clinic handles your data, please contact us:

Westend Laser Clinic & Medical Aesthetics Inc.

• Address: 1580 Merivale Rd Suite 302, Ottawa, ON, K2G 4B5

• Email: info@westendlaser.com

• Phone: (613) 727-2620